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STRATEGI PENGEMBANGAN OBYEK WISATA PASIR PUTIH DI KABUPATEN SITUBONDO SEBAGAI WISATA TRANSIT MENJADI DAERAH TUJUAN WISATA

Jurnal Sadar Wisata Vol.03 No.01 Jan 2009
Jurnal from umj / 2012-06-15 11:05:56
Oleh : Adi Hidayat Argubi, Bagus Indra TJ, Pariwisata
Dibuat : 2012-04-18, dengan 1 file

Keyword : Strategy, Tourism Development, Tourism Destination



Abstract


The discussion result of this research refers to SWOT analisys to know the strength, weakness, opportunity and treaths for the SO strategy consist of natural potency good and professional management, using the natural resources based on the carrying capacity for the preservation as a scientific tourism, research and agro tourism, using and increase the quantity infrastructure and suprastructure for the visitor's plesure. WO Strategy consist of increasing development funds by team work with regional goverment and perusda pasir putih Director in using original income, supra structure and infra stucture and know the income, arrangement the location of infra stucture and supra sutructure of tourism in Pasir Putih based on the environment analisis and the promotion of Pasir Putih tourism both in our contry and anothe country. ST Strategy, consist of natural potency management Pasir Putih must be done bay team work with the regional goverment and with the director of perusda Pasir Putih in order to archieve the quality of tourism, increasingly the quantity and quality infra structure and supra structure of tourism in Pasir Putih, increased marketing strategy and good promotion and increased security system and confortable for visitor. WT Strategy, consist of more funds for development of tourism object by team work with the regional, province goverment and with investor for the tourism development based community tourism and environment for the preservation of ecosystem.

The contribution of tourism object in Pasir Putih not give jobs for local communities, so that needs the increased the rigth marketing and promotion strategy for increasing of total visitor that can also improve and increse incomes for local community and also jobs opportunities. The promotion done not so maximum and nedds continuently with the rigth programes notionallt and internationally. In future the management must be independently on the director of Perusda Pasir Putih, but also nedds supports from communities must be increased to make tourism based communties with able to fullfill all the aspirations and purposes of local communities. The infra structure and supra structure in destination tourism place in Pasir Putih must be increased both for the qualitien and the quantities, sothat can create visitor’s pleasure and also mutivate visitors stay longer in destination of interest desired, the quality of service given to visitors must be increased without descrimination both domestic and western visitors, the quality of human resources especially hoteliers and people who gives service in Pasir Putih must be well by joining training and education of tourism programes.


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PropertiNilai Properti
ID Publisherumj
OrganisasiPariwisata
Nama KontakLutfi Ali Muharom
AlamatJl. Karimata 49
KotaJember
DaerahJawa Timur
NegaraIndonesia
Telepon0331323915
Fax-
E-mail Administratorlutfi.muharom@unmuhjember.ac.id
E-mail CKOhardian@unmuhjember.ac.id

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